I had a 90 minute session with a coach yesterday on messaging for my business.
“Every one of your bios starts with TV anchor,” he remarked. “Are you still doing TV?” he asked.
“No,” I replied. “I have left to run my business full time.”
“Your bio should reflect where you are going then. Not where you have been.”
This sentence gave me pause. It also reminded me of an article I read about goals vs. values.
Goals have guardrails around them. There is a finite beginning. There is a finite end. And often times, we fall short of the end.
But what if we led with our values. “I am becoming ________.” This sentence is ever evolving.
And still achievable.
What are you becoming right now?
May 12th edition of the LadyDrinks Newsletter, sharing the 10 things I learned from an interview with the CEO of Wander Beauty Divya Gugnani.
